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TALX: Are you tapping into the millenial market? Influencer Marketing 101

February 19 @ 12:15 pm - 1:00 pm

Join ALX Community at Founders Hall for TALX, our regular speaker series!

Who:

Tashira from the lifestyle blog Politics & Fashion

TALX Topic:

Social media has revolutionized marketing by giving everyday people a platform to share feedback on their favorite products and services.  For younger generations who are active users of social media, the opinions of bloggers and influencers can play a major role in how they spend their dollars.  In fact, 70% of millenial consumers make purchasing decisions based upon their peers. Whether your business specializes in accounting, real estate, interior design, consulting services or more, partnering with people who have a niche online brand can help boost your exposure and profits.

Participants will learn more about:

– the growing field of influencer marketing

– how to partner with the right influencers for your business

– the basics of building a social media presence for small businesses

More on Tashira:

Tashira Halyard is a lifestyle blogger and fashion enthusiast from central Florida. Her blog, Politics & Fashion, is a values-driven place that explores style and self-care.  Through Tashira’s website and social media, she promotes the latest fashion trends and how to curate a closet you love. When she’s not creating online or working in luxury retail, you can find her featured in Essence Magazine, Ms. MagazineD/City StyleLS:N GlobalWho What Wear and Apartment Therapy.

Venue

Welcome to ALX Community, DC’s new home of co-working and collaboration. Our space is a flawlessly designed shared office community, located in the heart of Old Town, Alexandria, and is perfect for DC area working professionals. Our members include entrepreneurs, small businesses, freelancers, financial professionals and non-profit organizations.Located next to the Potomac river and just steps away from historic King Street in the heart of Old Town Alexandria, this unique, multi-story building was built for collaboration and includes a beautiful dog-friendly co-working space, plenty of meeting rooms, a patio on the Waterfront Promenade, and Alexandria’s first dedicated Conference Center.We have flexible plans to accommodate any busy professional or company regardless of size or need. We’d love to show you around!Whether you need a place to work for the day, month, or a year- we have you covered. Our flexible membership plans allow you and your team to achieve your best.